How to Add Audience Exclusion Rules

Exclusion rules are data points that help to identify which contacts should not receive any campaign information. 

All campaigns automatically exclude:

• Contacts who are silenced
• Archived contacts
• Deleted contacts 

1. On the left navigation, click on Campaigns > Campaign Builder. 
2. Click on the name of the campaign.
   • Click HERE to learn how to create a new campaign.
3. Under the name of the campaign, click the Audience sub tab. 
4. Next to Exclusion Rules, click Add Rule.
5. Choose your rule(s) then click Save and Close.