How to Add Audience Inclusion Rules

Note
Contacts are only included in the audience if they match all of the inclusion rules and are owned by one of the users on the Users tab. 

• Inclusion rules are data points that help to identify which contacts receive what information from emails, Facebook ads, etc.

1. On the left navigation, click on Campaigns > Campaign Builder. 
2. Click on the name of the campaign.
   • Click HERE to learn how to create a new campaign. 
3. Under the name of the campaign, click the Audience sub tab. 
4. Next to Inclusion Rules, click Add Rule.
5. Choose your rule(s) then click Save and Close. 

Tip: Use inclusion rules that are similar to inline conditions on a journey.