Journey settings are split between two settings areas:
- Journey Settings
- Goal Settings
Add Journey & Goal Settings
- On the left navigation, click Journeys.
- On the right side of the screen, click Create Journey.
- A pop-up box appears.
- Input your journey name and description.
- Click the Settings (pencil icon).
- Input your settings:
- Name - Give each journey a short and descriptive name.
- Description - Enter a longer and more detailed description. Text is visible on Available Journeys and Templates tab.
- Continue to goal settings (below).
- Target Conversion % - Enter the percentage of contacts you expect to reach the Successful Campaign Conversion Status.
- Target Conversion Days - Enter the number of days between when a contact begins on the journey and when you expect they should have reached the Successful Campaign Conversion Status.
-
Successful Campaign Conversion Status - The journey is considered a successful conversion for any contact with this status label.
- Failed Conversion Status - The journey is considered a failed conversion for any contact with this status label.
- Click Save Journey Settings.